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The Paysalia trade fair came to an end as the last one in this year’s calendar of events during which we showcased WIŚNIOWSKI products. It is the perfect moment to sum up not only the trade fair in Lyon, but also the entire year throughout which we displayed our products at sector meetings all over Europe.
The Paysalia trade fair crowns the intense year, which was a special time in WIŚNIOWSKI’s history. In August, we began celebrations of the 30th anniversary of the founding of our brand, whereas in the spring and autumn, we introduced new innovative products to our range. It was also a time during which we continued to build the image of our company around Europe, in particular during trade fairs and sector events.
The Paysalia trade fair is an event dedicated to landscape architecture, gardens, and recreation grounds. Guests visiting the Eurexpo building complex in Lyon had the chance to see our PI sliding gates, universal mesh panels with unique installation systems, and mobile versions of our gates.
This year’s Paysalia fair attracted several dozen thousand visitors from all over the world, including civil engineers, landscape architects, designers, and investors. It was an excellent opportunity to talk about what we managed to achieve within the past twelve months. The Lyon trade fair also looked towards the not-so-distant spring and the entire year 2020, which promises to be even more innovative and exciting.
In 2019, WIŚNIOWSKI attended trade fairs across almost the whole of Europe. We participated in global events in Munich (BAU), Milan (MADE expo), and Paris (Batimat). Apart from that, we took part in Bauen&Energie in Vienna and in the 2019 Zaunteam fair in Frauenfeld, Switzerland. We also took another step forward in growing our presence in the Scandinavian markets thanks to the BYGG REIS DEG trade fair in Lillestrøm.
This year, we strongly emphasized our relations with architects and designers. In the Italian market, this resulted in two meetings during the Infoprogetto events in Milan and Brescia, where we talked about our flagship products and their complementary and universal character. We also presented our solutions and designs dedicated to architects, e.g. BIM/CAD libraries.
The meetings during Infoprogetto increased awareness of the WIŚNIOWSKI brand in Italy, which will certainly drive sales and reach new customers on the Italian Peninsula.
The next chance to meet us at a fair is just around the corner! On 14 January 2020, we will be attending the Perimeter Protection trade fair, which kicks off that day in Nuremberg. It is quite early, but we would already like to encourage you to take part in the event and visit our stand no. 417 in hall 12.